by Melissa McKnight | Oct 8, 2021 | Content Marketing, Social Media, Social Media Marketing
Even as we emerge into a post-pandemic world, the trend of spending more time online for both professional and personal pursuits is here to stay. Over the past year and a half, the public has looked to the internet like never before as a way to connect with others, to...
by Melissa McKnight | Aug 20, 2021 | Blogs, Content Marketing, SEO
If you are a B2B or B2C business, you most likely have the same goal – reach potential customers and convert them into sales. Reaching potential customers can be tricky. You can pay to show up in search or you can navigate the ever-changing search algorithms...
by Melissa McKnight | Jul 22, 2021 | Digital Marketing, Social Media, Social Media Marketing
What are QR Codes? A QR code is a Quick Response code. QR codes are scannable 2D matrix barcodes that connect your device to links. It can be just about any type of link. Businesses often find QR Codes useful for linking directly to: Websites social media platforms...
by Melissa McKnight | Nov 17, 2020 | Reputation Management
In today’s world, a company is only as good as their customers say they are online! When it comes to online reputation, the measure of your company’s success resounds loudly in the customer’s voice. That’s why Blue Zone Marketing offers the BZ Survey Program. It’s...
by Melissa McKnight | Sep 10, 2020 | Reputation Management
How You Respond Matters A thriving business depends on positive online reviews, and how a company responds to those reviews is just as important as actually having them! In the digital age, the consumer’s use of online review platforms like Yelp, Google, and...