by Tiffany Longo | Jun 20, 2022 | Blogs, Content Marketing, Search Engine Marketing, SEO
Is Content Creation for SEO Blogs Really Worth the Time? Content creation by publishing a site blog is one tool that digital marketing companies like Blue Zone Marketing encourage. But the question for you is, does it really provide a good return on investment (ROI)? ...
by claire.oliverio@findyourbluezone.com | Jun 6, 2022 | Blogs, Search Engine Marketing, SEO
On-page SEO is the technique of optimizing your website to learn more organic traffic from search engines by ranking high in search results. So what does that mean? Well, let’s start with a basic idea. In the world of online marketing, a page one ranking on Google is...
by claire.oliverio@findyourbluezone.com | May 30, 2022 | Blogs, Content Marketing, Search Engine Marketing, SEO
Once upon a time, Search Engine Optimization (SEO) campaigns were all about cramming as many keywords into your webpages as you could. Today, experts will tell you that focusing too much on keywords is ineffective. So what exactly is the role of keywords for good SEO?...
by Tiffany Longo | May 4, 2022 | Blogs, Content Marketing, Search Engine Marketing, SEM, SEO
Making the most out of your business’s online presence is an increasingly complex process. Since more business transactions than ever before are done online, the importance of having strong search engine optimization practices has never been higher. On-page SEO...
by Tiffany Longo | Apr 13, 2022 | Search Engine Marketing, SEM, SEO, Websites
You can have an impressive-looking website, but if it doesn’t rank well on Google, your business won’t benefit from it. That’s why it’s important to use good SEO principles when designing your website. Organic SEO (or Search Engine...
by Tiffany Longo | Apr 10, 2022 | SEO, Social Media, Social Media Marketing
There is much more to being successful on Instagram than just having a strong hashtag game. This has been particularly true since late 2020, when Instagram upgraded its search functions to include general keywords. What this means for users is that SEO can now be...
