by Blue Zone Marketing | Oct 18, 2025 | Blue Zone Marketing, SEO, websites
If you’ve been in the digital marketing game for even a minute, you’ve heard it before: content is king. But here’s the question that keeps many brands spinning their wheels: how often should you blog? Is once a week enough? Twice a month? Every single day? The truth...
by Blue Zone Marketing | Sep 18, 2025 | Blue Zone Marketing, marketing, SEO, websites
SEO is simple, right? Just sprinkle keywords and keyphrases into your website copy and sit back as you climb the rankings. Wrong. Unfortunately, that approach is way out of date. While keywords remain essential, the search landscape is changing rapidly, which means...
by Blue Zone Marketing | Aug 16, 2025 | marketing, SEO
When you invest time and energy in creating blog content, your goal is to make it actually perform. In other words, great blogs don’t just sit there gathering online dust. They need to attract traffic, keep people reading, and spark engagement with your brand....
by Blue Zone Marketing | Apr 28, 2025 | marketing, SEO, social-media, websites
Success in business isn’t what it used to be. Gone are the days when simply having a good product and a storefront guaranteed sales. In today’s tech-driven, fly-by world, businesses must be agile, innovative, and digitally savvy to thrive, let alone...
by Blue Zone Marketing | Apr 4, 2025 | marketing, SEO, websites
If you run a business, simply having a website isn’t enough to get you seen online. If you’re not showing up in search results, your competitors are getting the traffic or the conversions you should be reaching. Search Engine Optimization (SEO) refers to making your...
by Blue Zone Marketing | Mar 14, 2025 | SEO, websites
A blog on your website is not just a platform for sharing ideas or bragging about your business. It’s a powerful tool for driving traffic, building authority, and generating sales. However, creating a successful blog isn’t as simple as publishing random posts and...