Sweet Lou's

client

Sweet Lou's

Project

Sustainability

Year

2023

Summary

Sweet Lou's needed stable business through the winter months.

OBJECTIVE

A local favorite, Sweet Lou's Restaurants, needed help getting customers into their 3 locations throughout the winter months, a traditionally slow period for their business.

Sweet Lou's had a minimal presence on social media but were really looking to upgrade their media to highlight their delicious menu across all social media platforms.

WHAT WE DID

  • Captured regular content to highlight their menu products. The Blue Zone team shot plated images of food as well as lifestyle videos showcasing the family-friendly atmosphere at all of their locations.
  • Social media posting to all of their social media accounts to communicate menu changes, upcoming promos, and business hour changes.
  • We created social media ad campaigns to get their menu items in front of a new audience, to keep the business stable through the winter months.

RESULTS

The restaurants enjoyed steady business throughout the winter months and have enjoyed a growth in business coming into the summer season.

CONCLUSION

We love working with family businesses like Sweet Lou's to bring their story of passion and skill to everyone in our community.

Let's Get to work!

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